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24 Nov 2017
Eureka! extends run of digiPlaySpace after visitors flock to museum
Eureka!, the popular children’s museum in Halifax, Yorkshire, is on track for its busiest year in two decades, thanks in part to a visiting exhibition – an “interactive digital playground”. After attracting 60,000 visitors over the summer period, Eureka! has announced the award-winning digiPlaySpace exhibition
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24 Nov 2017
IAAPA 2017: AECOM to oversee China's US$1.85bn Nickelodeon project
The US$1.85bn (€1.56bn, £1.39bn) Nickelodeon-branded cultural resort coming to Foshan, Southern China, will be project managed by AECOM after a deal was signed at this year’s IAAPA Attractions Expo. Part of the Foshan Cultural and Ecological Coastal Project – an initiative to enhance the culture, tourism,
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24 Nov 2017
Air Passenger Duty freeze could boost British tourism
Travel trade association UKinbound has welcomed the decision in this week's Budget to freeze Air Passenger Duty (APD) on short and long-haul economy flights. According to the government, the move on air tax means that 99 per cent of passengers coming to the UK will not see a rise in APD, with the move balanced
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24 Nov 2017
Engines ready! Triumph Motorcycle launches visitor experience
With admirers from Steve McQueen to Marlon Brando, Clint Eastwood to George Clooney, Pink to David Beckham – the iconic Triumph motorbike will be celebrated by all thanks to a new attraction opened in Hinckley, Leicester. The Triumph Factory Visitor Experience is laid out across eight themed zones, aimed at
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23 Nov 2017
Association of Independent Museums names Emma Chaplin director
The Association of Independent Museums (AIM) has named Emma Chaplin as its new director – starting February 2018. An AIM Council member from 2003 to 2014, Chaplin has worked as a museum consultant since 2009, collaborating with museum and heritage organisations to help them grow, develop and achieve their
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23 Nov 2017
Canada’s Méga Parc prepares for CA$52m steampunk redevelopment
Canada’s Méga Parc is to undergo a major steampunk-themed makeover, with a record-breaking gravity coaster travelling through a spokeless Ferris wheel at the heart of the CA$52m (US$41m, €34.6m, £30.8m) redevelopment. Built in Quebec in the 1980s, Méga Parc is the second-largest indoor theme park in Canada. Its
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23 Nov 2017
Michael Jackson's estate files trademark for possible museum venture
The estate for Michael Jackson has filed a trademark application indicating future plans to open a museum attraction dedicated to the pop icon. Covering a number of entertainment services including the aforementioned museum, Triumph International – also known as The Michael Jackson Company – filed an
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22 Nov 2017
Crealy Great Adventure Park on the prowl for head animal keeper
Crealy Great Adventure Park in Exeter has announced plans to expand its operations team, with the company set to recruit a head animal keeper to oversee the day-to-day running of the resort’s animal business. The largest family theme park attraction in the south west, the attraction is home to more than 60
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22 Nov 2017
Continuum teams up with The Void to immerse guests in world of Star Wars
UK attractions operator Continuum and free-roam VR company The Void are launching a Star Wars experience in London. By donning head-mounted displays, visitors will enter a Star Wars story world created by Lucasfilm’s immersive entertainment division, a virtual reality experience complete with multi-sensory
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21 Nov 2017
Ardent's Dreamworld operating at profit one year on from horror accident
Ardent Leisure, which has struggled since a tragedy at its Dreamworld park claimed four lives last year, says it has stemmed financial losses. Geoff Richardson – who became acting chief executive at Ardent following Simon Kelly’s sudden resignation in October after just five months in the role – revealed that
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21 Nov 2017
British monarchy to generate £1.77bn for economy in 2017
The British monarchy will contribute £1.77bn (US$2.34bn, €2bn) to Britain’s economy in 2017, with tourism the biggest winner as millions visit the UK to get a glimpse at the Royal Family and their heritage. Research by Brand Finance estimated the value of 'British Monarchy' as if it were a branded business,
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20 Nov 2017
IAAPA 17: Disney legend Joe Rohde reveals secrets to storytelling with IPs
Veteran Walt Disney Imagineer Joe Rohde has revealed his secret to storytelling in theme parks, saying that to successfully utilise an IP, attractions creators must put visitors at the centre of their own immersive fantasy world. Recently celebrating the launch of his latest Disney project – Pandora ‘The World
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Founded in 2001, Alterface pioneered interactivity in the market and excels in everything that requires visitors to act and react.
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